Empowering Leadership. Transforming Cultures. Elevating Customer Experiences.
With a global footprint, customized solutions and an interactive and practical approach, Freeman Group’s
services help brands amplify their customer experience, service culture, leadership, and hospitality
standards. Our proven process adapts to any desired culture and industry – allowing us to bring alive any
desired service and customer experience culture.
Who Are We
The Employee and Customer Experience Consulting
Partner for Brands Around the World Looking to
Deliver Best In-Class Services to their Customers







WHY TRUST US
For over 40 years, Freeman Group has crafted practical and authentic
strategies for brands all over the world. Our experts work tirelessly to
ensure your employee and customer experience vision comes to life
and is sustainable.
More Than Advice—We Embed Lasting Change
Customer Experience success stories from brands who utilize Freeman Group’s coaching and training structure and process.
How Dermatology Specialists Maintained
Consistent Experiences Across 50 Locations
How LSU ER Residence Enhanced Patient
Experience with Interpersonal Skills Training
& Coaching Within a Customized Branded
Framework
Your Team Des erves a Solution that Doesn’t Disrupt—It Enhances
Our approach seamlessly integrates with your existing initiatives, aligning with industry standards while being fully customized to your
unique culture. We don’t believe in one-size-fits-all training to achieve customer experience results; instead, we connect the dots
between your goals, processes, and people to drive meaningful change.
At the heart of our approach is a proven five-step process, designed to build sustainable success.

Set Your Standards
Determine your
custom standards of
performance.
Create Your Service
Culture Blueprint
Design a training and
coaching structure that is actionable and measurable.
Develop Your Leaders
Facilitate the growth of
leadership skills that
emulate your service
culture.
Train & Coach
Side by side with our
team, put your strategic
blueprint into action.
Measure Your Success
Evaluate your efforts and assess its real impact on the customer experience.
Your Brand
Deserves More
Than off the
Shelf Solutions
